Senior Sales and Growth Associate

ETAP

  • Lagos, Lagos State
  • Permanent
  • Full-time
  • 13 days ago
, is the most powerful car insurance app in Africa that is setting a new standard for the insurance industry in Africa. By upending the traditional insurance model, we have transformed vehicle insurance from a necessary inconvenience to a rewarding and personalized experience.Our app offers a range of features that make car insurance both more convenient and enjoyable. These include personalized risk premium profiling, driving telematics that provide insights into driving behavior, rewards for safe driving, instant claim payout, emergency service-triggering crash notification and gamification.The RoleYour responsibilities include:Sales Strategy and Execution:
  • Develop and execute comprehensive sales strategies to achieve revenue targets and business objectives.
  • Identify new business opportunities, market trends, and competitive landscapes to inform sales approaches.
  • Manage end-to-end sales processes, from prospecting to deal closure, ensuring a seamless customer journey.
  • Create a clear, data-informed roadmap for driving growth, along with a medium and long-term strategy.
Partnership Development:
  • Cultivate and nurture strategic partnerships with key stakeholders, industry players, and complementary businesses.
  • Collaborate with cross-functional teams to create mutually beneficial partnership programs that drive revenue growth.
Clientele Expansion:
  • Implement strategies to identify, target, and acquire new clients through digital sales channels and field sales activities.
  • Build and maintain a robust sales pipeline, effectively managing leads and opportunities.
Digital Sales and Marketing:
  • Leverage digital platforms and tools to drive lead generation, customer engagement, and sales conversions.
  • Collaborate with marketing teams to develop and execute effective digital marketing campaigns.
  • Plan, implement, and monitor digital media and social media analytics and media strategies.
  • Develop and implement SEO strategies and create SEO content to drive organic growth.
  • Produce marketing materials for promotion on social media and other web platforms.
  • Plan, execute, and monitor email marketing campaigns.
Field Sales and Relationship Building:
  • Engage in face-to-face interactions with potential clients, fostering strong relationships and showcasing our value proposition.
  • Conduct product demonstrations and presentations to showcase our solutions to prospective clients.
  • Identify and implement strategies for enhancing efficiency, scaling customer acquisition, and expanding markets.
  • Establish go-to-market strategies for our product, including pricing, positioning, and partner prioritization.
  • Create an unforgettable brand experience through creative marketing and brand awareness.
Sales Analytics and Reporting:
  • Monitor and analyze sales performance metrics, generating actionable insights to refine strategies.
  • Provide regular reports on sales activities, pipeline progression, and revenue projections.
Ideal Profile
  • Minimum of 4 years of experience in Insurance or Tech sales, business development, or related roles.
  • Genuine interest and curiosity about ETAP and consumer insurance.
  • Bachelor's degree in Business, Marketing, or a related field
  • Proven track record of driving sales growth and achieving revenue targets.
  • Strong understanding of digital and field sales strategies, online marketing, and lead generation.
  • Excellent knowledge of PPC, SEO, Social Media, Brand Advocacy, and Loyalty Campaigns.
  • Excellent communication, negotiation, and interpersonal skills.
  • Self-motivated and proactive, with the ability to work independently and as part of a team.
  • Proficiency in using CRM software and sales analytics tools.
  • A demonstrated passion for sales, growth, and relationship-building.
  • Exceptional problem-solving skills and a solution-oriented mindset.
  • Knowledge of the insurance landscape and trends.
  • An initiator and a problem solver who can make things happen in a dynamic environment.
  • Strong organizational skills and attention to detail for handling multiple activities concurrently.
What's on Offer?
  • Hybrid work schedule
  • 33 days of holiday a year (including public holidays)
  • Enhanced parental leave
  • Mental health tools and assistance programs
  • Insurance discounts
  • Health insurance

ETAP

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