Digital Marketer Job at Zibac Consulting
Zibac Consulting
- Abuja, FCT
- ₦ 260,000-350,000 per month
- Permanent
- Full-time
Job Location: Abuja (FCT)Job Overview
- We are looking for a creative and analytical Digital Marketer with 3–6 years of experience to drive the company’s digital presence, lead generation efforts, and brand visibility.
- The ideal candidate understands both strategy and execution, and is passionate about reaching affluent audiences through data-driven, high-end digital campaigns.
Digital Strategy & Planning:
- Develop and execute digital marketing strategies to drive qualified leads and promote luxury property listings.
- Design and implement digital campaigns aligned with sales goals and seasonal trends in the real estate market.
- Plan, create, and manage content calendars for multiple platforms including Instagram, LinkedIn, Facebook, and YouTube.
- Craft compelling content (copy, video scripts, ads) that speaks to high-net-worth individuals and corporate clients.
- Oversee visual storytelling, property showcases, and virtual tours to maintain a polished and aspirational brand image.
- Ensure all digital content reflects the sophistication and exclusivity of the company’s brand.
- Plan and manage paid ad campaigns (Google Ads, Facebook/Instagram Ads) for lead generation and retargeting.
- Monitor campaign KPIs (CTR, CPC, conversions) and optimize accordingly.
- Generate performance reports and insights using Google Analytics, Meta Business Suite, and CRM platforms.
- Conduct SEO/SEM audits and implement on-page/off-page improvements.
- Utilize CRM tools to track lead behavior and create targeted email campaigns and sales funnels.
- Segment customer databases and implement personalized campaigns to nurture leads and increase conversion.
- Support the sales team with timely insights and engagement strategies from digital interactions.
- Work with the sales, creative, and operations teams to align campaigns with current listings, launches, or events.
- Promote company presence at real estate expos, open houses, and premium networking events online.
- Bachelor’s degree in Marketing, Mass Communication, Digital Media, or related field.
- 3–6 years of proven experience in digital marketing, preferably in luxury, real estate, hospitality, or lifestyle brands.
- Deep understanding of Abuja’s digital audience and real estate buyer behavior.
- Hands-on experience with Google Ads, Meta Ads, SEO tools (e.g., SEMrush, Ahrefs), and email marketing platforms.
- Proficiency in content creation tools (Canva, Adobe Suite, or similar).
- Strong analytical skills and ability to turn data into actionable insights.
- Excellent communication, storytelling, and visual branding abilities
- Familiarity with the luxury market and HNI engagement.
- Experience in short-form video content and influencer outreach.
- Certification in Google Ads, HubSpot, or Digital Marketing is a plus.
- Competitive salary: N260,000 – N350,000 Monthly.
- Work in a high-performing and elegant brand environment
- Growth and professional development opportunities
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